THE CONCEPT
THE CAPSULE COLLECTION
A capsule wardrobe is a collection of a few essential items that never goes out of fashion, such as pumps, boots and stilettos, which can then be augmented with seasonal pieces.
The most common mistake women make when shopping is to buy on trend, rather than sticking to classic and timeless pieces which can be used season after season.
ReyReys capsule collection is a high end exclusive luxury brand for women who always want to look and feel stylish whatever the season.
aims to go against the modern consumerism culture with its strategic vision of sustainability and sustainable fashion.
All essential aspects of sustainability including environmental, ethic, social and economic variables is an incorporated part of the ReyRey DNA.
ReyRey's 8 shoe styles is a rethinking of classic design with an innovative twist of Scandinavian simplicity combined with Italian craftsmanship.